Katie Lyth, wedding business strategist and founder of WedPro CEO — coaching for wedding professionals
Wedding business strategist · Author · Speaker

YOU BUILT THEWEDDING BUSINESS.let's build theBUSINESS PART OF IT.

I help wedding business owners build unrivaled marketing plans, gain powerful lead generation, and strategic sales - so your business works as hard as you do.

PRINCE'S TRUST AWARD WINNER 
Two-time Amazon #1 Bestselling Author
NATIONAL SPEAKER ROLLS-ROYCE · DELOITTE · LONDON PALLADIUM
Named UK's Top 3 Female Founders to Watch
FOUNDER OF WEDCON THE WEDDING INDUSTRY CONFERENCE OF THE YEAR
UK NATIONAL ENTERPRISE WINNER
DUBAI WEDDING SUMMIT SPEAKER
Portrait of Katie Lyth, wedding business strategist and founder of WedPro CEOHi, I'm Katie

I know what it feels like to build something beautiful and still feel like it's running you.

I've spent almost two decades in this industry, and I've learned that the gap between where you are now and where you want to be is never talent. It's pricing, positioning, and the structure underneath it all, the business part of the business.

I built my first business from nothing. A bridal boutique that won awards, ran multi six figures through a recession, while businesses around me went quiet.

I scaled it, then burned out completely and had to rebuild parts of it from nothing. That's why I now focus on the part most wedding businesses skip: the structure underneath the work. Pricing, positioning, process, the bits that decide whether a business runs you or you run it.

Today that's WedPro CEO. I've coached thousands of you, and I've learned to spot exactly where a business is stuck before you even tell me.

I built a business that runs on strategy, not survival. And I can teach you to do the same.

AWARD-WINNING BUSINESS STRATEGIST ·Top 5% global podcast ·2× #1 Amazon bestseller ·King's Trust Ambassador ·As seen in: THE SUN ·  SKY  ·  BBC  ·  THE TELEGRAPH
Where to start

EVERY WEDDING BUSINESS IS DIFFERENT.THE PROBLEMS ARE USUALLY THE SAME.

Positioning, pricing, profit, process, promotion. Whether you want to work through those with me in a group, one-to-one, or using software built around the same framework, there's a way in that fits where you are right now.

My Signature Programme

WedPro CEO

For wedding business owners who are done guessing.

Five months of live group coaching built around the Five Ps. You'll work through positioning, pricing, profit, process and promotion with me and a community of wedding professionals doing the same thing, so you leave knowing exactly what's working, what isn't, and what to do about it.

This is where the real shift happens. Not more content, not more followers. The structure underneath the work.

"I made 12x the cost of the programme in the first 3 months."
Michelle, Lily Francis Bridal
Apply for WedPro CEO
Applications open · Limited places · Takes 3 minutes
WedPro CEO course shown on a laptop — Branding module with Pricing Guide lesson
Katie Lyth, wedding business strategist, working on her laptop — 1:1 coaching for wedding professionals
For Focused Support

Work With Me 1:1

Sometimes you need a room, not a group.

A VIP Strategy Day gives you a full day, one-to-one, shaped around whatever your business needs most right now. Map out your next move, work through your pricing, or spend the day going through your entire marketing and sales process together. For those who want it, this is also where ongoing 1:1 coaching begins.

The Five Ps

THIS ISN'T AMOTIVATION PROBLEM.It's a system.

Every wedding business I've worked with hits the same five walls. The Five Ps framework breaks through all of them in the right order so you're not just doing more, you're fixing what's actually broken. The result isn't a longer to-do list. It's a business that books better clients, charges properly, and runs without you being available every hour of every day.

See what's inside WedPro CEO →
PositionBecome the obvious choice, not just another option.
PriceStop discounting. Start positioning.
ProfitKnow your numbers. Charge what you're actually worth.
ProcessBuild the systems that give you your time back.
PromotionMarketing that books clients, not just followers.
You don't need more hours.You need a better business.
Sound familiar?

You might be in exactly the right place if…

YOU SAY YES TO EVERY ENQUIRY,
even the ones that make your stomach drop.
YOU UNDERCHARGE
because you're scared of losing the booking.
YOU'RE THE ONLY PERSON
who knows how anything works in your business.
YOU WANT TO GROW,
just not at the cost of your health, your family, or your sanity.

If you nodded at any one of these, you're in the right place.

Apply for WedPro CEO
Katie Lyth filming wedding business content for WedPro CEOKatie Lyth, founder of WedPro CEO, working at her desk on her laptop with a notebook — wedding business strategy and coachingKatie Lyth speaking on stage at a wedding industry conference for wedding professionals
Get Started Today

WedPro Studio

The business system wedding suppliers are actually using.

WedPro Studio is the tool I built for wedding professionals who are ready to stop figuring it out from scratch every week.

It learns your business - your voice, your ideal couple, your positioning - and uses that to help you write better content, reply to enquiries, follow up on ghosted leads, and get your legal documents sorted. All in one place. All in your voice.

Members are using it to follow up couples they had written off as lost, build a full month of content, write emails that convert and send professional T&Cs they are actually confident in.

This is the practical side of everything I teach - built into a tool you can use straight away.

Try WedPro Studio from £49/month →
WedPro Studio dashboard preview — AI software and operating system for wedding suppliers
Katie Lyth in a white suit with Chanel and Chloé books

The wedding industry taught you how to plan a perfect day.Let me teach you how to run a profitable business.

You don't have to figure this out alone. Pick the place that best fits where you are right now, and we'll walk through the next parts together.

Free resource

FIND OUT WHAT'Sactually holding yourWEDDING BUSINESS BACK

The free 4-minute quiz built specifically for wedding suppliers.

All Five Ps assessed· 4 minutes· Completely free

You know something isn't working. You just don't know which bit to fix first. Answer a few honest questions about where your business is right now, and get a clear breakdown of how you score across the 5 P's of your own wedding business plus exactly what I'd do if I was running your wedding business.

Take the free quiz

Straight to your inbox. No sales call. Just a plan

WedPro Studio app on iPhone showing a wedding business dashboard with enquiries, bookings and revenue insights for wedding suppliers
The WedPro Podcast

STOP WINGING IT.The podcast for wedding business ownersREADY TO BUILD SOMETHING REAL

Honest conversations. Actual frameworks. Zero advice you'll need to unlearn tomorrow.

Every episode is built around one thing helping you run a wedding business that works. Pricing, positioning, profit, process, and the mindset behind building something that lasts beyond your next booking.

No guru energy. No vague inspiration. Just the strategy conversations the wedding industry actually needs.

Listen nowSee all episodes →
Our story

From The Wedding Business Hub to WedPro CEO.

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